A buyer and a seller of fruit on a market
(featured image: abby_mix07/Flickr CC BY NC SA 2.0)

Buyer and seller — one market price, two perspectives

Markets enable prices to reach a level that satisfies both sellers and buyers, but that doesn’t necessarily mean that they see that price in the same way

Koen Smets
6 min readSep 10, 2021

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Do you know what a kilo of brown rice costs, a 350g pot of salt, or a pack of four sponge wipes? If you are like me…

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Koen Smets

Accidental behavioural economist in search of wisdom. Uses insights from (behavioural) economics in organization development. On Twitter as @koenfucius