(credit: Jenny Scott CC BY)

Choosing and using identities

Identity is strong, and can trip us up in two ways.

Koen Smets
8 min readSep 28, 2018

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Who are you? That’s a pretty existential question. It is quite hard to come up with a quick and concise answer — our identity is arguably as unique as our fingerprints, and much more complex to describe. Personality and physical presence are undoubtedly part of it. These are aspects we can only control to a very limited extent…

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Koen Smets

Accidental behavioural economist in search of wisdom. Uses insights from (behavioural) economics in organization development. On Twitter as @koenfucius